

The Summit
Branding | Logo Design | R&D
Product Design | Photography |
Collateral Design
Full end-to-end creative journeys spark real excitement... especially brainstorming logos that push boundaries and craft timeless icons. The Summit went far beyond branding, drawing on prior successes with pool cues and custom cases to dive into hands-on product development from initial sketches to final deliverables.
Adobe Creative Suite expertise delivered precise 2D and 3D line drawings in Illustrator, hitting millimeter accuracy for prototypes built by manufacturers in China. After testing and approval, directed photo shoots captured standout visuals for collateral, packaging, and more.
Packaging design brought its own thrill—evolving from cardboard concepts to efficient blister packs based on retailer insights, all optimized for displays and large-format runs. Eye-catching magazine ads, online banners, and strong branding sealed the deal, driving The Summit to enduring success with products topping sales for over 10 years... a true showcase of industrial design impact.
